Resources
The YBN Programme and its Partners have a considerable bank of specialised resources developed through our ongoing programme of national and international work.
Our training and support materials are specifically created by our experts and are tailored and adapted to provide an ongoing resource base to support both organisational capacity building and young entrepreneurs.
These are just some examples of the available resources.
Resources for young entrepreneurs
Planning a business:
Running a business:
Promoting a business :
- Promoting yourself and your business
- Promotion and the marketing mix
- Self-promotion
- Communication and negotiation techniques
- Press releases
- Introduction to marketing
- Marketing basics
- The four ‘P’s
- The importance of marketing
Resources for support organisations
- The aims of counselling
- Business counselling standards
- Counselling practise model – Flow chart
- Business counselling skills theory
- Learning outcomes assessment criteria
- Counselling young entrepreneurs – Discussion topics
- Business plan guidelines – For use by a Counsellor
- Selling skills – Tutor’s notes
